Pointer Media Network is a powerful alternative media with unparalleled reach and targeting capabilities into American households. We track and touch some 150 million shopper IDs and 80 million households, representing about 76 percent of U.S. homes. These consumers spend approximately $404.3 billion dollars in trackable purchases at more than 23,000 grocery, mass merchant and pharmacy outlets that are part of our network.

Unlike traditional media, which can target consumers based on demographics and geography at best, Pointer Media enables advertisers to pinpoint only the shoppers they want to reach with relevant, individualized and persuasive communications. No other media, traditional or alternative, offers this combination of reach, efficiency and precision.